Wari LACE’s career in fashion began in the hairdressing industry, where she had the opportunity to work with Caucasian and African/Caribbean hair types. Whilst working at top salons in Mayfair and Chelsea, Wari soon began participating in photoshoots for hair magazines and modelling at major trade and public shows, such as the Afro Hair and Beauty exhibition at the Business Design Centre and Alexandra Palace. Wari’s other exhibition work includes assisting exhibitors with the promotion of products and services at Earls Court, Olympia and Excel.
The world of hair, beauty and fashion became Wari’s passion, leading her to work as a make-up artist where her handiwork was featured and credited on front covers and inside magazine pages.
In front of the camera, Wari has worked in film, on commercials and for corporate videos and was one of the first models to promote ‘Red Bull’ and ‘Sky’ when they were first introduced to the market.
Behind the scenes, Wari has participated at the London and Milan Fashion Weeks, supporting prestigious fashion houses in the promotion of their brands. Whilst working with ‘Taka Naka’, Wari’s role included handling seasonal orders, organising and facilitating fashion shows, assisting with hall and stand hire and marketing. Around Europe, Wari has worked closely with executive teams, conducted meetings on the behalf of fashion houses, product manufactures, modelling agencies, buyers, suppliers and also at ground level.
Wari has participated in organising events attracting between 50 and 5000+ attendees and is excited about the opportunities LACE (London Africa Cultural Event) has to offer which she has founded in 2013. Always passionate to promote African culture, Wari brings proficient interpersonal skills alongside valuable insights and expertise gained over her twenty years of fashion experience.
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Wari is now managing and mentoring the next generations of inspiring talented individuals. In the African and Caribbean communities she is known as Wari Lace where people would referred to her for the uniqueness of having an eye in spotting beautiful different shades of black models whether they are new faces or existing models that are on the scene.
She has been professionally collaborating with various companies within the last couple of years in supplying, sourcing and scouting models for their campaign for hair awards, catwalk show, hair demonstrations, photo shoots to fashion presentation for London Fashion week enabling them to appear in Vogue plus many other outlets.
The Data Protection Act 1998 -
From 25 May 2018, the new EU General Data Protection Regulation (GDPR) will be coming into effect, we are working hard to meet with the requirements of the new GDPR data protection legislation coming in May this year.
Wari LACE (London Africa Cultural Event) needs to gather and use certain information about individuals. These can include models, customers, suppliers, sponsors, business contacts, interns / volunteers and other people the organisation has a relationship with or may need to contact. The company has a privacy statement, setting out how data relating to individuals is used by the company. [This is available on request.]